New Kindle Borrowing Royalty System

By on August 8, 2015

Alex Newton at is a terrific resource for drilling down into the “Big Data” of Amazon Kindle publishing. Here’s a guy who clearly knows how to boil down all the numbers about Kindle sales, Kindle borrows, genres that give the best return for your efforts, etc. Now he’s come up with a four part series of videos on the new way Amazon calculates how much money you are going to get as royalty when someone borrows your book via Kindle Unlimited (KU) or Kindle Owners’ Lending Library (KOLL).

I know I had no idea how this worked in the past and even less about how it works now. But Alex has explained it in detail in the videos and answers questions like

  • How does this affect your royalties?
  • Which genres are most affected by the royalty change?
  • What are Kindle Edition Normalized Pages (KENP)?
  • How many words are on a typical KENP?
  • Should you write short or long books now to earn more money on borrows?
  • Should you continue to let people borrow your books or are you letting money slip down the drain?

Learn about the new royalty system here



Software engineer, infrastructure engineer, Kindle author, and webmaster for

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